Trade · 6 pages · 12 min
Why the mail-in step is part of the price
The time, postage, and chance of rejection in a mail-in claim are part of the price.
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From the opening
A mail-in rebate states a refund that arrives only after the buyer assembles proof, pays any postage, waits out the queue, and clears the review. Those steps cost time and sometimes money, and the possibility of a rejected or forgotten claim means the advertised net price is not what every buyer pays. The opening covers the form gates the refund, time and postage cost money, and skipped claims pay full price.
The rest of the brief — the later sections and the reading notes — opens after Stripe confirms payment.
Inside
- The form gates the refund
- Time and postage cost money
- Skipped claims pay full price
- A sale has no envelope
- Where the idea stops applying
- A distinction worth keeping
Sources
- Rebate fulfillment friction
- Conditional net price of mail-in offers